Easy as 1-2-3
Guarantee your customers never go silent on you again by continually maintaining multiple opportunities within every customer or prospect. Here are three easy-to-follow steps that will guarantee success.
- Establish and work deals at the beginning of the sales cycle
- Actively target and work longer term opportunities
Purposely and continuously fill your pipeline with opportunities at the beginning of the sales cycle in addition to the obvious immediate and short term deals.
- Identify multiple opportunities in every customer and prospect
- Constantly look for opportunities in everything and everywhere
Uncover and establish multiple opportunities within every customer and prospect and you will always have a reason to contact them and they will always have a reason to take your call. There are only so many ways you can say, “Did I get the business”. Five Opportunities is the perfect methodology and model for this technique.
- SELL your customer or prospect a product or solution they do not realize they need
- SELL your customer or prospect a product or solution that is important to them personally
Work opportunities where you are educating a customer or prospect on a product or solution that will benefit them before the point of them telling you what they need. The key word is “SELL” in addition to fulfilling orders and requests.
Leave A Comment